One of the biggest challenges for professionals on LinkedIn is trying to find topics that their target audiences are interested in. It often takes a considerable amount of research just to get an idea of what they are talking about. Luckily, LinkedIn itself is making that work easier with its new Content Insights Quarterly Report.
Pride Month, a celebration of equality for everyone in the LGBTQ commuity, is upon us. Social media platforms are rolling out colorful features in support of members of the lesbian, gay, bisexual, and transgender communities. Take a peek at some of these and learn how your brand can also show support.
Content is considered to be the core of any marketing effort. It is what is used to tell a brand’s message. For it to be effective, the content must be created and managed the right way. This is when having a detailed content strategy comes in handy. Read on to find out how you can craft a strategy that will work best for your goals.
Social media marketing is often thought of as a serious business. However, creating funny posts on your social media accounts can actually do more to liven up your promotional efforts. It's not all bad puns and pratfalls though, you need to know how to effectively use humor for marketing. Read on to find out how you can turn your brand into one of the funniest online.
Father’s Day is when everyone marks their calendar to make time with their dads. Brands are also scrambling to get their social media campaigns ready for Dads. In anticipation, and to celebrate it in our way, let’s look at the best Father's Day social media marketing campaigns of the past.