Every small business that uploads a video to YouTube wants to grow their online presence should know that the uploading is just one step in an ongoing process. YouTube Analytics is a tool that you can use during this ongoing process to see how well your videos are accomplishing your goals. This will allow you to be able tweak your next video so it better meets your goals.

YouTube Analytics is the data tracking tool provided by YouTube that provides information on all of your key measurables. Some of these statistics will be displayed right on the video viewing page. Others are shown once you click on the Analytics button that is under your video. Continue reading