YouTube marketing is all about connecting with your customers on a personal level. Having a familiar face and voice helps build trust and make you much more relatable. YouTube s perfect for this as it incorporates video, sound and text all in one place. With a few well placed links, and a great video, you can drive traffic and reach your conversion goals.
Making a great YouTube video is no small task. Most small business owners choose to self-produce their own videos, rather than hire an expensive production company. With planning and today’s equipment you will be able to produce professional level videos with a small budget. There’s much more to it than just sitting in front of a camera with the record button on. Here are 3 tips to help you.